About Us
Our History
Yeğenler Group was founded in 1989 by brothers Davut and Faruk BOZKURT under the name "Yeğenler Mağazası". Initially focusing on men's and women's ready-to-wear fashion, our company has embraced a modern retail approach over the years by incorporating dealership agreements with leading fashion brands from Turkey and Europe.
Today, we operate stores in Trabzon Uzun Sokak, Forum Trabzon Shopping Mall, Erzincan Meydan24 Shopping Mall, and Rize Şimal Shopping Mall, offering our customers a wide selection of brands including Tommy Hilfiger, IPEKYOL, Machka, Twist, DressFine, and Moda Marka Outlet. All operations are carried out under the structure of four separate companies.
In addition to our physical stores, we provide nationwide service through our e-commerce platform, modamarkaoutlet.com, which allows us to reach customers all across Turkey.
Moreover, our company is also active in the hospitality sector through our brand Verula City, launched in Trabzon. Unlike traditional hotels, Verula City offers suites, apartments, and villas for rent, providing comfortable, independent, and fully equipped living spaces for both short and long-term stays.
Mission & Vision
- Mission: To maintain a sustainable and strong corporate culture where employees feel secure, customers form emotional bonds, and business partners develop long-term relationships.
- Vision: To be the leading representative of both national and international brands in our region, and to make a difference in the retail and hospitality sectors through innovative, high-quality, and modern service approaches.
